

Cross-Border EC vs Localized Japanese Subsidiary EC — Which Strategy Wins?— A Deep Dive into Local Growth Strategies Japanese Companies Have Mastered
Japan’s e-commerce market, worth over ¥22 trillion, attracts global brands with its complex consumer base and high standards in logistics...


Revolutionizing Direct E-Commerce in Medical Devices: Casio Computer’s Online Strategy
1. Background and Market Environment Casio Computer Co., Ltd. has leveraged its e-commerce expertise from its watch division (e.g.,...


The Evolution and Operational Efficiency of BtoB E-Commerce through YAMAZEN Bizcom
1. Business Overview and Growth Background YAMAZEN Corporation, a specialized trading company operating in both industrial and consumer...


Gaining Repeat Customers through Brick-and-Mortar and E-Commerce Synergy: The Takeya StrategyA Case Analysis of Cross-Border E-Commerce by Takeya
1. Business Background and Market Environment Takeya, founded in 1947 and located in Okachimachi, Tokyo, is a long-established discount...


Sharing Japanese Tradition with the World: The Global Expansion of BENTO&CO
1. Company Overview and Global Reach BENTO&CO, founded in November 2008 and based in Kyoto, is a bento box–specialized e-commerce company...


Fulfillment & Logistics DX in 2025: The Cutting Edge of Automated Warehousing, Robotics, and Drones
1. Background: Acceleration of Logistics DX in Japan As of 2025, Japan’s logistics sector faces multiple challenges: the expansion of...


10x Sales Growth through Omnichannel Strategy: Hiyoko Company’s Resort-Integrated E-Commerce
1. Business Background and Growth Trajectory Hiyoko Company, Ltd. was founded in 1994 in Tottori Prefecture as a free-range poultry farm,...


How No-Code/Low-Code is Transforming E-Commerce Development: The Frontlines of Digitalization for SMEs and Local Governments
1. Market Growth and Current Landscape Japan’s no-code/low-code development market is projected to surpass ¥100 billion by 2025—more than...


New Trends in Cross-Border E-Commerce: Global Expansion of Tokyo Otaku Mode and BENTO&CO
1. Background: Growth of the Cross-Border E-Commerce Market By 2025, the global B2C e-commerce market is projected to reach approximately...


Rapid Growth of D2C Brands and SNS Strategies: The Digital D2C Frontier from Japan
1. Growth and Scale of the Japanese D2C Market Japan’s Direct-to-Consumer (D2C) market is projected to reach approximately ¥3 trillion by...